Little Italy
San Diego, CA Photo courtesy Bob Davidson
This sign for the Little Italy seems to be one of a more recent
variety.
Pacific Liquor
El Cajon, CA Photo courtesy M.C. Morrissey
Now this is a liquor store sign! Pacific Liquor on El Cajon Bl.
sports a bottle pouring, you guessed it, liquor! Another roadside find
in the great So Cal city of San Diego.
The Boulevard
San Diego, CA Photo courtesy Bob Davidson
The huge neon lettering for The Boulevard shines prominently along
a major street in San Diego.
Chito's Shoe Repair
North Park SD Photo and info courtesy Larry Majercin
This small storefront for Chito's Shoe Repair in the heart of
North Park has a wonderful animated neon cobbler elf on its front. The
owners had the elf completely refurbished about 8 years ago. The elf is
hammering the sole of a shoe.
Mission Federal Credit Union
San Diego, CA Photos and info courtesy Larry Majercin
This site in the "Boulevard" neighborhood of San Diego, originally
housed "Frank, The Train Man's model train shop.
Frank relocated his business across the street when MFCU purchased the
property about 20 years ago.
Mystery Liquor
San Diego, CA Photo courtesy M.C. Morrissey
Yes, it is the legendary "Mystery Liquor" store off
University Ave., in San Diego. Why is it labeled "mystery?"
Is it because of the "mysterious" concoctions in the 'fridges
just waiting to be gulped? Or is it the "mysterious" meats on
sale? Or is it because the source of this neon sign is a "mystery?"
Let's leave this a mystery.
The credit union designed their building to resemble a locomotive engine,
complete with a wonderful mural on the rear of the building. The original
neon sign from Frank's is one of the first 'moving' neon signs if memory
serves correct. It was fully refurbished and still shines brightly every
evening.
Photo and info courtesy Larry Majercin
1st & Ivy Market and Liquor
San Diego Photo courtesy M.C. Morrissey
Just north of downtown in the Banker's Hill neighborhood of San Diego
is the world famous (well, at least "local famous") 1st and
Ivy Market and Liquor. Stop by to grab some munchies as you stand
under the Lindbergh Field flight path. Not sure if this is a "liquor"
store or "M.C.et?" According to an eyewitness, the vertical
sign isn't sure either, alternating flashes between the two.